Prisjakt and Omni winners at Internetworld



For the third consecutive year, IDG's Internetworld has named Prisjakt the best price comparison website. Omni was named the best online news website.

The awards ceremony was held during the conference Webbdagarna in Stockholm last week.

Prisjakt Prize Comparison Site of the Year 2015

Internetworld's citation for the award to Prisjakt.nu reads:

"Last year's winner has stayed on top. It's difficult to offer price comparisons better than those offered by Prisjakt. What used to be a rather quiet and seemingly thrown-together site now offers consumers looking for a good deal precisely what they need. And that not only applies to the price lists, but also to the numerous optional functions such as customer reviews, the Prisfighten service, and the option to create lists and alerts. Prisjakt wants to hold on to us visitors for as long as possible – and it succeeds!"

Emil Hansson, Prisjakt's CEO, commented on the award:

"I would like to thank all our employees for the work they put into creating the world's best product and price comparison website. I would also like to thank our users, whose engagement is vital to our success. Prisjakt continues to move forward. A lot has happened since we won last year's award. In addition to growing internationally – which is a major challenge in itself – a lot has been happening on the site itself. We've updated our brand design – a much-needed change that is still entrenched in Prisjakt's fundamental values.
We implemented a new design throughout the site, new apps, and a new mobile site. The iOS app we launched last year quickly caught up with our existing Android app, and the goal is that both apps should offer the complete Prisjakt experience. Users who are unable to use the iOS and Android apps can now use a mobile site, which is free to try out and is expected to be ready to roll out by the summer."

Schibsted's comparison service for personal finance, Compricer.se was also among the five candidates for the prize.

Best news site: Omni

Internetworld selected Omni.se as Sweden's best news website. The jury's citation reads:

"Modern news consumption is less about relying on one or a couple of well-chosen sources. Instead we draw up an overall picture of the topical issues or stories that will attract a lot of attention. Omni's app helps us do this, and does so very well. It's simple, clear and understandable; a service that offers something totally different despite that fact that the raw material is created by other sources. A news service that is adapted to today's fragmented and device-independent news consumption."

"It feels fantastic. Just like at the Mobilgalan, we – the little startup Omni – robbed the big veterans of the prestigious award," says Markus Gustafsson, Founder and Editor-in-Chief at Omni.

SvD and Aftonbladet also in the lead

SvD and Aftonbladet were also named by Internetworld to be among the five best online news websites in Sweden.

Published: 4/7/2015 1:28 PM
Last updated: 4/7/2015 1:41 PM