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We tell stories
that matter

Our democracies depend on independent journalism.

That’s our business.

A Nordic media house built on trust

What began as a small publishing house in 1839 is now a media house with some of the strongest news brands in the Nordics. Each day millions of  Swedes, Norwegians and Finns interact with Schibsted to be updated, engaged and entertained.

Latest news
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VGX steps up the search for the news service of the future

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SMS Sweden named Sales Organisation of the Year 2026

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Radio Aftonbladet is live – a new chapter for Aftonbladet and Schibsted

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Schibsted strengthens its Nordic position – delivers stronger results

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Raoul Grünthal appointed new Chair of the Tinius Trust

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Aftonbladet Radio opens for advertisers

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Schibsted secures rights deal for Norwegian football

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Schibsted launches partnership to strengthen women’s health in the workplace

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Schibsted and TV4 create a stronger digital advertising offering

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Schibsted open sources AI tool that turns news articles into videos

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Learn more about our brands!

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Her finner du svar om Schibsteds annonsevalg på norsk og svensk

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Built on trust since 1839

The power of journalism

Journalism is a fundamental force for democracy. We have an obligation
to make sure it evolves and survives.

Journalism needs a reinvention!

Read our report ”Editorial media as defenders of democracies”

Meet our publishers

Using AI to support journalism

Six examples of applications

Meet some
of our
people

Our history is founded on trustworthy media houses

Trust and transparency is our currency